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A full-service agency providing custom solutions from brand to back-end processes. Specializing in the educational sector.

For more than a quarter of a century, Black Cat has made its mark by challenging the conventional. We have the ability to peer into dark complex processes in organizations and educational institutions and bring them into the light.

By making back-end web and data processes more efficient and transparent, we create front-end user experiences that are human centric and manageable. Whatever the project, change the organizational culture to meet customer expectations or launch a new program or service, we start at the core and build out. This creates a solution uniquely appropriate to the organization.

We take the time to understand goals, objectives and strategies. Blue Sky creative sessions with stakeholders become the foundation for the development of compelling marketing materials. Blackcatters are experts in their fields, ambitious, multi-talented individuals who work together to unfold messages across platforms ranging from print to web, to social media, to video.

Our clients become part of the Black Cat family. We hope that you will, too.

WORK

Humber Corporate
Program Data Module
pdm landing
The Business Schoolbusiness landing

School of Hospitality, Recreation & Tourismhrt landingSchool of Social & Community Servicessim lab

Humber Advancement & Alumniadvancement alumniCreative & Performing Artscreative arts

School of Media Studies & Information TechnologynienkamperSchool of Applied Technologycreative arts

PEOPLE

susan

Susan Typert - creative director & ceo

Susan Typert, president and creative director of Black Cat Advertising, has over 25 years of expertise as a strategist and marketer for educational and financial institutions. A multiple CUES and Trillium award winner for results-related advertising and marketing campaigns, she has also served on advisory boards for Graphic Design and Advertising programs.

shawn pope - Solutions Architect

With over 20 years experience, Shawn helps people to understand their surroundings and find what they’re looking for – in the real world as well as online. As an information architect, Shawn facilitates the people and organizations we work with to consider their structures and language thoughtfully. We like to say that if you’re making things for others, you’re practicing information architecture. As well as a talented UX strategist, Shawn is also highly skilled at content strategy, technical writing, library science, interaction design, making maple syrup and riding dirt bikes.

shawn pope

christine grieves

Christine Grieves - Agency Manager

Christine has been an integral part of Black Cat for over 20 years. Her role encompasses many administrative responsibilities as well as the deployment of projects and overseeing of production. Christine mostly enjoys “the extraordinary team of people she works with” in the Black Cat family.

Rachelle Maynard - director of video & photography

As Director of Video & Photography, Rachelle works in collaboration with our clients and video team, producing a wide variety of video products for broadcasting, including compression output, web-casting, video streaming, and digital distribution. She plans and directs all assigned studio productions as well as oversees operation of a small multi-camera studio and portable live studio setups. She strives for excellence and never compromises the quality of our work, even on tight deadlines. Every stage of the project is important to her, right from conception to the filming, lighting, sound and editing. She has been with Black Cat for 10 years and has only locked herself out of the office once.

rachelle maynard

ryan

Ryan Villanueva - Art Director

Ryan is a creative digital, print and packaging designer with project management experience that has been working in Toronto for over 10 years. His exceptional attention to detail and his versatile and adaptable design style have kept him versed in the new trends and software to fit design company needs.

Elisa Armogan - content & project coordinator

Working closely with the creative team at Black Cat, Elisa develops strategic and engaging content for social platforms as well as for web and print material. She makes sure everything is organized and running smoothly like a well-oiled machine. Elisa enjoys a work-life balance by snuggling her dog, eating at trendy restaurants and going to the gym to burn off calories from all the trendy food.

elisa armogan

ryan

Emily Wright - Designer

Emily is a type-loving, tea-drinking, computer gamer, makeup addict and Graphic Designer at Black Cat Advertising. She graduated from Humber College’s 3-year Graphic Design Program, where she gained valuable skills and knowledge in print, digital advertising, branding, typography and logo design.

Karen Yeung - Designer

Karen is a graphic designer at Black Cat, who also enjoys designing on her spare time. She is a graduate of OCAD University, Toronto, with a BDes degree in Graphic Design. She has works published in various magazines and newspapers, OCAD’s first year textbook, as well as on OMNI TV and Fairchild TV. She loves creating beautiful, simple and effective designs.

karen

chloe

Chloe Typert-Morrison - Designer

Chloe is our youngest talent here at Black Cat Advertising. With her, she brings new perspectives, emerging trends and a keen eye for design. Chloe gets the job done and fast! She works closely with the design team to work on various projects with exceptional talents in identity, web and apps. She’s also a master of google analytics and web traffic summaries.

Gab Vo - Web Engineer & Developer

Gab is a web developer by day and web developer by night. You can ask him about all things web and he will happily google the answer for you. He is very passionate about evolving technologies and it is one of the main reasons why he decided to learn coding. Not only does it help him think logically and critically but it makes him proud to see the beautiful result deriving from ambiguous ugly lines of code.

He has been at Black Cat Advertising for 4 years and works with web projects from start to finish. From strategy/planning to deployment and testing. The longer he works at Black Cat Advertising the more he realizes how critical client relationships and planning projects are to a successful website. So if you end up working with us and love your website, know that he was involved. Otherwise, he was probably on vacation, sorry!

gab vo

ryan

Bryan De Asis - Full Stack Developer

Bryan de Asis is a bachelor of Electronics and Communications, he was challenged by the trend of technology and its future so he traversed to its domain. With his 18 years experience and expertise in the space of Web Application Development and System Administration, Black Cat found him and gave him an opportunity to work as Senior Full Stack LAMP Developer. Delivering innovations, solutions and best practices on the table to help the company and other developers.

Stefan Badea - Full Stack Developer

As a full stack developer, Stefan is an important part of our team. Building complex server-side web applications that use powerful relational databases to persistently store data., While supporting hundreds of thousands of users. Stefan is the best of the best, when it comes to developing and coding. With a keen eye for web and application development Stefan can master any code or language, including Python, Perl, Javascript, HTML5, CSS, Javascript, SQLA, PHP, IOS and every other alphabet in the world. Your website would be lost without him.

Stefan

ben

Ben Milczarczyk - video editor

Ben is the in-house video content editor at Black Cat Advertising. Ben brings his strong passion for post production and a vast array of skills in Broadcast television, videography, video editing and Motion Graphic animation to the thought process for every video project cut together at Black Cat. From initial editing concept to completion Ben’s got it covered and will make your desired video project come to life on screen every time.

Elijah Marchand - camera, lighting & grip

Elijah Marchand is a Toronto-based filmmaker dedicated to creative cinematography. With a visceral, minimalistic shooting style, Elijah has embraced film-making as a moving art that will transform society. Elijah’s passion to explore has allowed him to work on documentary productions in China, Guyana, Haiti, and Honduras. He was awarded Top Emerging Filmmaker at the Toronto Urban Film Festival. His cinematic eye and curious spirit have allowed him to capture very candid stories from ghettos and disaster zones where access is rarely given.

elijah

maks

Maks Milczarczyk - camera, lighting & grip

With over 10 years in the business, Maks brings both style and beauty to everything he touches. His ability to tell a story is outstanding. He could make a movie about a pencil and it would captivate you. Our clients like Maks. He brings a smile to your face and his talent will make every project a success. Not only can he light the stage, he can also edit like nobody's business.

susan

Susan Typert - creative director & ceo

Susan Typert, president and creative director of Black Cat Advertising, has over 25 years of expertise as a strategist and marketer for educational and financial institutions. A multiple CUES and Trillium award winner for results-related advertising and marketing campaigns, she has also served on advisory boards for Graphic Design and Advertising programs.

shawn pope

shawn pope - information architect

With over 20 years experience, Shawn helps people to understand their surroundings and find what they’re looking for – in the real world as well as online. As an information architect, Shawn facilitates the people and organizations we work with to consider their structures and language thoughtfully. We like to say that if you’re making things for others, you’re practicing information architecture. As well as a talented UX strategist, Shawn is also highly skilled at content strategy, technical writing, library science, interaction design, making maple syrup and riding dirt bikes.

christine grieves

Christine Grieves - chief of staff

Christine has been an integral part of Black Cat for over 20 years. Her role encompasses many administrative responsibilities as well as the deployment of projects and overseeing of production. Christine mostly enjoys “the extraordinary team of people she works with” in the Black Cat family.

rachelle maynard

Rachelle Maynard - director of video & photography

As Director of Video & Photography, Rachelle works in collaboration with our clients and video team, producing a wide variety of video products for broadcasting, including compression output, web-casting, video streaming, and digital distribution. She plans and directs all assigned studio productions as well as oversees operation of a small multi-camera studio and portable live studio setups. She strives for excellence and never compromises the quality of our work, even on tight deadlines. Every stage of the project is important to her, right from conception to the filming, lighting, sound and editing. She has been with Black Cat for 10 years and has only locked herself out of the office once.

ryan

Ryan Villanueva - Art Director

Ryan is a creative digital, print and packaging designer with project management experience that has been working in Toronto for over 10 years. His exceptional attention to detail and his versatile and adaptable design style have kept him versed in the new trends and software to fit design company needs.

elisa armogan

Elisa Armogan - content & project coordinator

Working closely with the creative team at Black Cat, Elisa develops strategic and engaging content for social platforms as well as for web and print material. She makes sure everything is organized and running smoothly like a well-oiled machine. Elisa enjoys a work-life balance by snuggling her dog, eating at trendy restaurants and going to the gym to burn off calories from all the trendy food.

ryan

Emily Wright - Designer

Emily is a type-loving, tea-drinking, computer gamer, makeup addict and Graphic Designer at Black Cat Advertising. She graduated from Humber College’s 3-year Graphic Design Program, where she gained valuable skills and knowledge in print, digital advertising, branding, typography and logo design.

karen

Karen Yeung - Designer

Karen is a graphic designer at Black Cat, who also enjoys designing on her spare time. She is a graduate of OCAD University, Toronto, with a BDes degree in Graphic Design. She has works published in various magazines and newspapers, OCAD’s first year textbook, as well as on OMNI TV and Fairchild TV. She loves creating beautiful, simple and effective designs.

chloe

Chloe Typert-Morrison - Designer

Chloe is our youngest talent here at Black Cat Advertising. With her, she brings new perspectives, emerging trends and a keen eye for design. Chloe gets the job done and fast! She works closely with the design team to work on various projects with exceptional talents in identity, web and apps. She’s also a master of google analytics and web traffic summaries.

gab vo

Gab Vo - Web Engineer & Developer

Gab is a web developer by day and web developer by night. You can ask him about all things web and he will happily google the answer for you. He is very passionate about evolving technologies and it is one of the main reasons why he decided to learn coding. Not only does it help him think logically and critically but it makes him proud to see the beautiful result deriving from ambiguous ugly lines of code.

He has been at Black Cat Advertising for 4 years and works with web projects from start to finish. From strategy/planning to deployment and testing. The longer he works at Black Cat Advertising the more he realizes how critical client relationships and planning projects are to a successful website. So if you end up working with us and love your website, know that he was involved. Otherwise, he was probably on vacation, sorry!

ryan

Bryan De Asis - Full Stack Developer

Bryan de Asis is a bachelor of Electronics and Communications, he was challenged by the trend of technology and its future so he traversed to its domain. With his 18 years experience and expertise in the space of Web Application Development and System Administration, Black Cat found him and gave him an opportunity to work as Senior Full Stack LAMP Developer. Delivering innovations, solutions and best practices on the table to help the company and other developers.

Stefan

Stefan Badea - Full Stack Developer

As a full stack developer, Stefan is an important part of our team. Building complex server-side web applications that use powerful relational databases to persistently store data., While supporting hundreds of thousands of users. Stefan is the best of the best, when it comes to developing and coding. With a keen eye for web and application development Stefan can master any code or language, including Python, Perl, Javascript, HTML5, CSS, Javascript, SQLA, PHP, IOS and every other alphabet in the world. Your website would be lost without him.

ben

Ben Milczarczyk - video editor

Ben is the in-house video content editor at Black Cat Advertising. Ben brings his strong passion for post production and a vast array of skills in Broadcast television, videography, video editing and Motion Graphic animation to the thought process for every video project cut together at Black Cat. From initial editing concept to completion Ben’s got it covered and will make your desired video project come to life on screen every time.

elijah

Elijah Marchand - camera, lighting & grip

Elijah Marchand is a Toronto-based filmmaker dedicated to creative cinematography. With a visceral, minimalistic shooting style, Elijah has embraced film-making as a moving art that will transform society. Elijah’s passion to explore has allowed him to work on documentary productions in China, Guyana, Haiti, and Honduras. He was awarded Top Emerging Filmmaker at the Toronto Urban Film Festival. His cinematic eye and curious spirit have allowed him to capture very candid stories from ghettos and disaster zones where access is rarely given.

maks

Maks Milczarczyk - camera, lighting & grip

With over 10 years in the business, Maks brings both style and beauty to everything he touches. His ability to tell a story is outstanding. He could make a movie about a pencil and it would captivate you. Our clients like Maks. He brings a smile to your face and his talent will make every project a success. Not only can he light the stage, he can also edit like nobody's business.

CONTACT

Black Cat Advertising Inc.

18-705 Progress Ave.
Toronto, ON M1H 2X1

P: 416-289-9444
F: 416-289-0894

info@blackcatadvertising.com

Contact Us Today!